The Reporting Summary helps you manage your Pay Per Call marketing efforts. It presents an assortment of statistics, organized by week, to give you insight for getting the most out of your marketing dollars. Statistics include:

• Charged Calls - The number of calls from your ad(s) in a given week for which you were charged.
• Uncharged Calls - The number of calls from your ad(s) in a given week for which you were not charged (that is, repeat calls from customers within a 30-day period).
• Average Price Per Charged Call - The average amount paid per charged call in a given week.
• Charged Call Amount - The total weekly amount spent on calls from your ad(s).
• Total - The total weekly amount spent on all charges for Pay Per Call advertising.